Ahead of Facebook I.P.O., a Skeptical Madison Ave.

 

With Facebook, Mark Zuckerberg has created a seemingly perfect home on the Web, one where people feel comfortable chatting with friends, playing games, sharing photos and videos, listening to music and revealing the most intimate details of their lives. The $100 billion question is whether Facebook will be a perfect home for advertisers, as well. By NY Times

WePay: The Online Payment Start-Up Behind Occupy Wall Street

In early September, start-up WePay noticed an unusual new account on its online payments site. Called “September 17 Event”, the account’s webpage said it was raising funds to buy food for an upcoming “Wall Street occupation event” and assured contributors “any amount…would be most appreciated.” By Forbes